{"identifier":"main","title":"Geweldig dat je hier bent","language":"nl","type":"page","overview":[{"id":"title-block","type":"title","content":{"en":"Glad to have you here","nl":"Geweldig dat je hier bent"},"isMultiLanguage":true},{"id":"pu2snd2owbj4ypb3y0uys","type":"text","content":{"en":"I'm Folkert Paulides, a freelance designer specializing in digital product development. I work with clients who believe user experience is key to the success of their products and processes.","nl":"Ik ben Folkert Paulides, freelance designer gespecialiseerd in digitale productontwikkeling. Ik werk voor organisaties die geloven dat de gebruikerservaring de sleutel is tot het succes van hun producten en processen."},"isMultiLanguage":true},{"id":"72d08d61-0f7a-4706-a18b-eea78dcc70a7","type":"button","layout":"horizontal","buttons":[{"id":"25ce3124-2e70-4cbf-bfac-2e4fd22fc962","url":"/portfolio","glow":true,"text":{"en":"View my work","nl":"Bekijk mijn werk"},"action":"internal","variant":"primary"}],"spacing":"large","alignment":"left","fullWidthMobile":true},{"id":"6id9zwtjgbi6f5fl7lp77y","type":"subheading","content":{"en":"Mindset","nl":"Mindset"},"isMultiLanguage":true,"headingPaddingTop":"16px","headingPaddingLeft":"0px","headingPaddingRight":"0px","headingPaddingBottom":"0px"},{"id":"wrrjh9isgtosa5evbkd9vf","type":"text","content":{"en":"‘Keep it simple, smart guy,’ I tell myself each morning in the mirror.  And for good reason: I tackle complexity daily. My goal? To provide users of the products I work on with the best possible digital experience. I achieve this through thorough UX research. Using wireframes and rapid prototyping, I determine the optimal interaction design for the product.  I also finalize user flows with a clean UI design.  All this is done in close consultation and collaboration with stakeholders. I firmly believe the best results stem from strong teamwork.","nl":"‘Hou het simpel, slimmerik’, zeg ik ’s morgens als ik in de spiegel kijk. En niet zonder reden: elke dag ga ik de strijd aan met complexiteit. Mijn doel? De gebruikers van de producten waaraan ik werk de beste digitale ervaring geven. Dit doe ik door gedegen UX-research uit te voeren. Met middelen als wireframes en rapid-prototyping bepaal ik de beste interactie voor het product. Ook werk ik de user-flows af met een strak UI-design. Dit alles in goed overleg en in samenwerking met de betrokkenen. Want ik ben ervan overtuigd dat de beste resultaten voortkomen uit sterke samenwerking."},"isMultiLanguage":true},{"id":"ahekcgsg7ifnhf90blm53","type":"subheading","content":"Design System","headingPaddingTop":"16px","headingPaddingLeft":"0px","headingPaddingRight":"0px","headingPaddingBottom":"0px","textBackgroundEnabled":false},{"id":"mlghpqh4dltnsa6foqvbr","type":"text","content":{"en":"In a world of rapidly developed and scaled digital products, design systems are indispensable.  More and more organizations are discovering that a well-implemented design system ensures visual consistency, improves collaboration, and accelerates results. It's not an extra layer, but an integral part of digital product development.  Over the past few years, I've specialized in design systems. As a product owner, I help organizations establish, improve, and implement their design system. This isn't just a loose component library, but a shared foundation for all digital products, supported by all involved teams and embedded within their processes and workflows.","nl":"In een wereld waarin digitale producten razendsnel ontwikkeld en opgeschaald worden, zijn design systems onmisbaar. Steeds meer organisaties ontdekken dat een goed design system zorgt voor visuele consistentie, betere samenwerking en snellere resultaten. Het is geen extra laag, maar een integraal onderdeel van digitale productontwikkeling. De afgelopen jaren heb ik mij gespecialiseerd in design systems. Als product owner help ik organisaties bij het opzetten, verbeteren en implementeren van het design system. Geen losse componentenbibliotheek, maar een gedeeld fundament voor alle digitale producten, gedragen door alle betrokken teams en ingebed in de processen en werkwijzen."},"isMultiLanguage":true},{"id":"cd8au304ivkbruubx3z2bk","type":"subheading","content":{"en":"Freelance","nl":"Ja, ik werk op freelance basis"},"isMultiLanguage":true,"headingPaddingTop":"16px","headingPaddingLeft":"0px","headingPaddingRight":"0px","headingPaddingBottom":"0px"},{"id":"xj38tjx7gzqfwz1owimicf","type":"text","content":{"en":"Looking for a UX/UI designer or product owner to temporarily strengthen your organization or (project) team? I'd be happy to help.  My extensive experience in design, digital product development, and design systems allows me to contribute to both short and long-term projects.  Feel free to contact me for a conversation. Or request a tailored CV if you'd like to introduce me to a client.","nl":"Zoek je een UX/UI designer of product owner die tijdelijk jouw organisatie of (project)team komt versterken? Ik help je graag. Met mijn brede ervaring op het gebied van design, digitale productontwikkeling en design systems ben ik inzetbaar voor lange en korte opdrachten. Neem gerust contact op voor een goed gesprek. Of vraag een toegespitst cv aan als je mij wilt voorstellen bij een opdrachtgever."},"isMultiLanguage":true},{"id":"2uejd2a83oedoek3wgnhof","type":"subheading","content":{"en":"Clients","nl":"Opdrachtgevers"},"isMultiLanguage":true,"headingPaddingTop":"16px","headingPaddingLeft":"0px","headingPaddingRight":"0px","headingPaddingBottom":"0px"},{"id":"f23jf9v8m29gdhacwngr7j","type":"titledList","items":["MinDef","ING","Shell ","ABN AMRO ","Tweakers","Deloitte ","KVK ","UvA & HvA","Gemeente Leiden ","Reshift Digital","NRC Media","Second Company"],"title":{"en":"I've Worked With","nl":"Ik heb onder andere gewerkt met"},"columns":3,"itemSpacing":"var(--spacing-0.5)","bulletColorDark":"var(--color-b-100)","isMultiLanguage":true,"bulletColorLight":"var(--color-b-100)","bulletTextSpacing":"0.2em"},{"id":"23cz30qufa3ott8t427uv9","type":"contact","title":{"en":"Let's connect?","nl":"Kennismaken?"},"description":{"en":"Feel free to contact me to schedule an introductory meeting.","nl":"Neem gerust contact met mij op om kennis te maken."},"isMultiLanguage":true,"primaryButtonText":{"en":"Call me","nl":"Bel mij"},"secondaryButtonText":{"en":"Email me","nl":"Stuur mij een mail"}}],"createdAt":"2025-06-24T13:43:30.900Z","updatedAt":"2025-11-25T21:31:34.487Z","status":"PUBLISHED","redirectUrl":null,"useVersioning":true,"currentVersionId":"ver_1764106266153_kjx2reshy","parentId":null,"sortOrder":0,"hideFromSearchEngines":false,"requiresLogin":false,"loginPassword":null,"passwordId":null,"versionStatus":"PUBLISHED","versionId":"ver_1764106266153_kjx2reshy","versionNumber":13}